Luxury Houses Like Gucci And Hermès At Salone Del Mobile 2025 Usher In A New Era Of Opulence In Home Decor

Every spring, at Salone del Mobile, Milan takes on the role as a global hub for design. For its 63rd edition this year, the exhibition went beyond its beginnings as a furniture display to a cultural statement on the changing nature of luxury. With the theme ‘Thinking for Humans’, the 2025 Salone del Mobile crossed the lines between immersive storytelling, home design, and fashion, with luxury fashion labels at the forefront.

The Fiera Milano event, which took place from April 8 to 8–13, was about more than just beauty and ergonomics. It turned into an illustration of how design interacts with our sensory and affective life. The most surprising aspect of the fair was however, perhaps the startling number of high fashion designers shifting their creative focus to homeware and showcasing at the Salone Del Mobile, bringing in new perspectives.

The Fashion-Design Nexus

Using Milan Design Week to illustrate their importance beyond clothing and accessories, fashion behemoths like Louis Vuitton, Hermès, Gucci, and Prada ruled over the scene. Their presence highlighted a significant change in premium branding: fashion businesses now need to curate spaces rather than just closets in order to be really lifestyle-orientated.

 

View this post on Instagram

 

A post shared by Louis Vuitton (@louisvuitton)

One of the highlights was the Objets Nomades collection by Louis Vuitton. The French maison debuted a range of furniture and décor pieces that combine haute design, fantasy, and functionality in an exclusive showroom experience. Vuitton’s products, which ranged from custom lighting fixtures to limited-edition lounge chairs, sent a strong message: luxury is experienced, not just worn.

 

View this post on Instagram

 

A post shared by Hermès (@hermes)

Hermès, in the meantime, created a carefully chosen home line that reflected its distinctive elegance and handmade sensibility. The firm, which was well-known for its skill with leather and craftsmanship, reflected these ideals in furnishings and fabrics that struck a balance between luxury and minimalism. It was a tribute to the harmonious coexistence of innovation and heritage in a contemporary house.

A Broader Lifestyle Vision

 

View this post on Instagram

 

A post shared by GUCCI (@gucci)

Fashion brands’ increasing interest in interior design is not a fad. It is a reaction to an affluent audience that appreciates consistency in lifestyle aesthetics and represents a deeper strategic shift. For instance, the Bamboo Encounters show by Gucci transformed the house’s signature bamboo pattern into installations that flirted with futuristic abstraction while celebrating legacy. Similarly, Loewe’s display of teapots created by artists demonstrated the brand’s dedication to transforming commonplace items into works of beauty.

 

View this post on Instagram

 

A post shared by LOEWE (@loewe)

Even well-known shoe and accessory manufacturers like Santoni and Jimmy Choo made their forays into domestic markets. While Santoni debuted a flagship boutique created by Patricia Urquiola, which seemed more like an art gallery than a retail establishment, Jimmy Choo worked with Crosby Studios on a stylish and whimsical display.

 

View this post on Instagram

 

A post shared by Jimmy Choo (@jimmychoo)

Craft, Collaboration, and Culture

The Salone functioned as a venue for storytelling in addition to being a marketplace for goods. The Shopology series by Vogue Italia, which examined how shop settings influence consumer culture, gave the events more academic weight. In the meantime, the week was given an emotive and cinematic touch with installations by visual artists like Paolo Sorrentino and Es Devlin, which furthered the notion that luxury is becoming more and more about mood and story.

What’s Next for Luxury Interiors?

If Milan Design Week 2025 has taught us anything, it is that the house is where luxury is destined. Heritage houses are using the home as a blank canvas for storytelling, experimentation, and reinvention as they continue to broaden their creative horizons.

Fashion brands are not only diversifying but also strengthening their relationship with customers by boldly entering the interiors industry and establishing realms that go well beyond the catwalk. They’re not only equipping rooms when they do this. Dreams are being furnished by them.