Top 5 Automotive Icons Driving High-Octane Audio Collaborations

If Freddie Mercury once belted out ‘I want to ride my bicycle’ with irrepressible zest, today’s luxury connoisseur might equally exclaim ‘I want to hear my automobile’; not in the guttural roar of its engine, but in the mellifluous cadence of a pair of headphones. For in our age of transposed indulgences, where the worlds of horsepower and high fidelity coalesce, supercars have transcended their tarmac-bound existence to orchestrate symphonies in our living rooms and serenades in our ears. No longer confined to the visceral thrill of acceleration, they now extend their sensibilities of design, craftsmanship and audacious innovation into the acoustic sphere, through collaborations with masters of sound. And among these resonant unions, five collaborations stand apart; each distilling the spirit of motoring grandeur into the language of music, composing our definitive quintet of choices.

 Pi8 McLaren Edition

The new earphones, created in conjunction with McLaren Automotive and the McLaren Formula 1 Team, build on the success of the award-winning Pi8 by incorporating the iconic McLaren Papaya orange and Galvanic Grey into the design. Priced at ₹55,000 (approx.), the Pi8 is Bowers & Wilkins’ multi-award-winning flagship earbud, combining reference-standard hi-res audio performance, elegant design, premium materials, great comfort and fit, and improved connection and features like Wireless Audio Retransmission.

The Master & Dynamic for Bugatti

The audio pieces in the Bugatti collection are part of Master & Dynamic’s most sophisticated models.The MG20 headphones feature ear cups crafted from incredibly strong and lightweight magnesium, just like the wheels available for certain Bugatti models. The tactile, aluminium controls on the Bugatti Master & Dynamic collection evoke the intricate aluminum detailing found in Bugatti hyper sports cars, including the W16 Mistral’s gear lever which is milled from a solid block of the lightweight and durable metal, and is priced at ₹75,000 (approx.)

Rolls-Royce Amphitheatre

These lightweight and versatile wireless Bluetooth headphones are designed exclusively for Rolls-Royce motor cars, combining luxury with cutting-edge functionality. Subtly adorned with Rolls-Royce branding, they are crafted for both style and performance. The Amphitheatre headphones feature advanced noise-cancelling technology, a built-in microphone for seamless communication, and an impressive 70-hour battery life to ensure uninterrupted listening. For added convenience, they are accompanied by a hard-shell case for secure storage, along with a dedicated cable case that includes a USB-C cable and adaptors, making them the perfect travel companion for the discerning listener, and is priced at ₹4 lakhs (approx.).

Cremonese Ex3me Automobili Lamborghini Edition

Limited to just 50 individually numbered pairs, the Il Cremonese loudspeakers embody a fusion of Italian craftsmanship and automotive-inspired design, offered in five iconic Lamborghini finishes: Giallo Countach, Arancio Egon, Blu Marinus Matte, Verde Mercurius, and Nero Nemesis Matte. Their angular five-sided cabinet and sculpted contours draw inspiration from the performance-driven aesthetic of Lamborghini super sports cars, further elevated with finishing details in Corsatex by Dinamica, carbon fibre accents, and the unmistakable Automobili Lamborghini shield logo. Technically refined, the speakers feature a Beryllium tweeter with a Diamond-Like Carbon (DLC) coating for crystal-clear highs, a 180mm natural fibre midrange driver crafted from air-dried cellulose, and dual 180mm woofers built with Sonus faber’s signature sandwich cone construction, delivering deep, controlled bass with seamless midrange coherence, and is priced at ₹ 1.5 crore.

Beolab 50 Ferrari Edition

Bang & Olufsen’s made-to-order Ferrari Collection reimagines the Beolab 50 speakers, Beosound Theatre soundbar, and Beovision Theatre TV in Ferrari’s iconic Grigio Corsa with bold red accents. Crafted at Factory 5 in Struer, Denmark, the aluminium finishes echo Ferrari’s design language, from precision-milled lamellas inspired by side vents to hidden red details beneath the acoustic lens. The Beolab 50 delivers adaptive, room-filling sound, while the Beosound Theatre’s 12 drivers unleash Dolby Atmos performance from a single sleek unit. Beovision Theatre is priced at ₹90 lakhs (approx.) offers a cinematic OLED experience with upgradeable design. Completing the lineup, a bespoke aluminium remote etched with both brands’ emblems.