Titan’s Launches India’s Flying Tourbillon Timepiece On Its 40th Anniversary

In an era where “engagement” is the buzzword and defines a brand’s success, Titan has mastered the art of connecting with their audience’s heartbeat from the very start. As thefifth largest integrated watch manufacturer in the world and the biggest in India, Titan has seamlessly woven the nation’s emotions and milestones into its timepieces for over four decades.From the iconic Titan Quartz, which introduced India to precision timekeeping in the 1980s, to the timeless Raga collection celebrating feminine grace, Titan’s portfolio is a giant treasure-trove of horological innovations and masterpieces that often miss our eye. For most of us, our first Titan watch marked a coming-of-age moment, while others treasure it as a memento of life’s celebrations—be it a wedding, graduation, birthday, or a career milestone. We all own Titan moments that value more than the product.

Born of a joint venture between Tata Industries and the Tamil Nadu Industrial Development Corporation (TIDCO) in 1984, Titan that has been driven by the sole objective of forming an intangible bond with the buyer with its affordable, stylish watches, Over the decades, Titan has evolved from being a household staple to carving a place in the collections of serious horology connoisseurs with its pioneering luxury creations.However, not one to rest on their laurels,in 2024, marking its 40th anniversary, Titan achieved a groundbreaking milestone in haute horology with the launch of India’s first homegrown Flying Tourbillon. This exceptional timepiece, two and a half years in the making, stands as a proud “Made in India” marvelelevating Titan onto the global stage alongside the most revered watchmaking maisons.

In a special event in Bengaluru where the brand was born in 1984, they launched the Flying Tourbillon as part of its 1984 Commemorative Collection.

The 1984 Commemorative Collection: A Tribute to Legacy and Vision

The ‘Commemorative’ Collection consists of four limited-edition watches that pay tribute to the brand’s rich heritage and vision for the future. These include the vintage-inspired Classique limited to 1000 pieces, the Moonphase Multifunction, limited to 900 pieces, theGold Mechanical watch, limited to80 pieces, and the biggest highlight—the Titan Flying Tourbillon, limited to just four pieces.

Steering towards a new direction with premiumisation at their heart, the 40th anniversary releases speak loudly about their future vision. Suparna Mitra, CEO of the Watches and Wearables division,Titan Company Ltd, on the evening of the 40th anniversary celebrations shared how the anniversary collection is one that simultaneously pays tribute to the past and welcomes the future. In a brief chat, we ask her how the idea of creating the Titan Flying Tourbillon came about, and she says, “The idea of tourbillon came out a simple conversation on a trip to Switzerland. We were seeing the best watches and the best watch brands and there was this yearning to do something. There was this one moment when some of us said, let’s do it! It was this big audacious goal but we decided to crack it. We have a crack design team, engineering team, and they all came together along with the help of different collaborators. The only question we asked ourselves was if Titan needs to create a tourbillion, what are the steps we need to achieve it. And once we got down to it, we achieved some of the steps earlier than I imagined and by June-July we knew we had it. The kind of joy, self confidence and pride that this feat has given us at Titan and to proud Indians who love watches has been truly overwhelming. Today, we have customers who are proudly donning Indian brands, as they know the ethos of the brands and their capabilities well. We are here to reflect that coming of age of modern Indian brands. Looking at the spectacular response, we will continue to make more variants of tourbillions in the future since there is a lot of interest.”

Here’s a closer look at the four exclusive timepieces that define this landmark collection:

1. The Titan Flying Tourbillon:

A bold statement of craftsmanship and innovation, Titan Flying Tourbillon watch features the innovative 7TH1 Calibre (1984GL01). Developed entirely in-house, it features a flying tourbillon bridge ingeniously designed in the shape of a T – an elegant tribute to the Titan brand – positioned at 6 o’clock, which also serves as the Petite Seconds hand. A beautifully crafted timepiece, the Calibre showcases the meticulously hand-decorated traditional crafts of Perlage, Côte de Genève, Spiral Satin, and Circular Satin, while the dial features two stunning hand-crafted Guilloché patterns. The Peacock blue sub-dial features a unique “flinque” guilloche pattern, while the rest of the dial has a “grain of rice” pattern.  With an 18K rose gold case (44 mm) with Mirror and Satin polishing, the timepiece allows owners to peek through the sapphire glass transparent caseback to admire the movement that is individually marked with the limited-edition number as well as proudly showcases “INDIA’ as its origin. Prized at Price: INR 26,00,000, the package includes a metal plaque, leather travel pouch, wiping cloth, loupe and story booklet with the warranty details.

2. The Classique Case

The Classique Case Series, available in both 40mm and 34mm sizes reimagines Titan’s original bestselling designs, featuring rose-gold accents against silver-white lacquered dials. As a tribute to its past, the timepiece features the original ‘Tau’ Titan logo and a 40 Years of Joy logo engraving. Powered by an in house P3H Quartz movement, the watches are made from surgical grade stainless steel and have a sapphire crystal glass with three layers of anti-reflective coating. Limited to 1,000 numbered pieces, they are priced at INR 24,995 and INR 21,995 respectively.

3. The Moonphase Multifunction Watch

A sophisticated timepiece that charms with its silver-white dials, the re-imagined classic moonphase multifunction features regal blue hour and minute hands, an intricate moonphase display and a black leather strap. Offered in 40mm (10031WL01) and 34mm (2756WL01) variants, these timepieces marry elegance with functionality and feature the original ‘Tau’ Titan logo and calendar complications. With 900 numbered watches, these are a must-have.

4. Titan Gold Mechanical Watch

A 38mm masterpiece that showcases the iconic Slim Edge Mechanical Movement. This exceptional timepiece features an 18K gold case, the ultra-thin 2.2mm hand-wound Calibre 903 movement with 106 metal parts, and a 42-hour power reserve. The watch is fitted with a genuine alligator leather strap and carries a price tag of INR 5,50,000.

With the 1984 Commemorative Collection, Titan not only celebrates four decades of excellence but also heralds a new era of premiumisation and haute horology. The Flying Tourbillon stands as a testament to India’s ability to craft world-class mechanical marvels, reinforcing Titan’s position on the global luxury watch stage.