There are luxury residences. And then there are statements crafted in glass, steel and audacity. Noida is about to receive the latter. M3M India has partnered with the world-renowned Jacob & Co. to create a residential experience that redefines what it means to live in style. Every detail, from bespoke chandeliers to façades that command attention, reflects the maison’s audacious creativity. Each residence even includes a collectible timepiece designed exclusively for homeowners, elevating every apartment from a home to a personal masterpiece.
According to a press statement, Pankaj Bansal, Promoter, M3M India said, “This collaboration with Jacob & Co. reflects our strategic focus on elevating the standard of luxury living in India. We are encouraged by our Honourable Prime Ministers vision of ‘Local to Global’, and our attempt is to keep bridging rising aspirations, bringing foreign capital in India, and nation building at the heart of this partnership,.
In a similar press statement, Jacob Arabo, Founder & Chairman, Jacob & Co. said “At Jacob & Co., we have always believed in pushing boundaries of design, innovation, and experience. India represents an exciting frontier for luxury, and we see tremendous potential in this collaboration. M3M India shares our commitment to excellence, attention to detail, and creating something truly timeless. This partnership is not only about residences; it’s about establishing a new benchmark for ultra-luxury living in one of the world’s most dynamic markets,”
The launch was graced by Mr. Jacob Arabo, Founder and Chairman of Jacob & Co., whose personal presence underscored the significance of this collaboration and the enormous potential for branded luxury residences in India. The project spans six acres in Noida’s central business district and represents a massive ₹2100 crore investment by M3M India. It is expected to generate a topline of ₹3500 crore, reflecting both the scale of the development and its premium positioning in India’s high-end property market.
With seamless connectivity to Delhi, Noida’s business district and the upcoming Jewar International Airport, Jacob & Co. Residences have been designed for homebuyers seeking a global lifestyle without leaving India. The first phase will deliver 150 premium residences, followed by 100 ultra-luxury serviced apartments in Phase II. The residences come in configurations of 3 BHK, 4 BHK and 5 BHK, with prices ranging from ₹14 crore to ₹25 crore, establishing a new benchmark in Noida at ₹35,000 per square foot. Early buyers are already envisioning a lifestyle comparable to Hong Kong, London or Dubai, demonstrating the project’s ability to translate international luxury into the Indian context.
The interiors reflect Jacob & Co.’s distinctive design signature, incorporating artistic finishes, bespoke lighting and chandeliers, and detailing that elevates every space. Every corner of these residences has been conceived to embody the maison’s bold aesthetic, ensuring that living in Jacob & Co. Residences is not just about comfort but about immersive luxury artistry.
Jacob & Co. is globally revered for its bold design language, horological innovation and celebrity allure. Its patrons include royalty and global icons such as Cristiano Ronaldo, Jay-Z and Salman Khan, and its signature watches and creations are celebrated for combining technical precision with artistic audacity. This collaboration brings together two iconic brands: M3M India, renowned for its executional excellence, scale and market knowledge, and Jacob & Co., synonymous with global design innovation, craftsmanship and cultural resonance. Together, they offer a residential experience that is truly unparalleled.
Each residence will include a limited-edition Jacob & Co. timepiece, designed specifically to commemorate this landmark partnership. These watches enhance exclusivity and transform ownership into a celebration of both luxury and collectibility, ensuring that every home is more than a residence; it is a statement.
Jacob & Co.’s previous residential projects, including the Jacob & Co. x Binghatti Residences in Dubai, set benchmarks for branded luxury living in global cities. By bringing the same vision to Noida, the maison introduces an international benchmark for design, elegance and craftsmanship, aligning seamlessly with M3M India’s reputation for delivering transformative urban developments. This partnership is expected to influence the trajectory of branded luxury residences in India, signaling a new era of aspirational urban living.
The development also captures the changing aspirations of India’s high-end buyers, who seek not only a home but a lifestyle that blends global sophistication with local sensibilities. By combining architectural excellence, meticulously curated interiors and the prestige of the Jacob & Co. brand, this project positions Noida as a destination for discerning buyers seeking an elevated, cosmopolitan living experience.
With its ambitious scale, impeccable design and landmark investment, Jacob & Co. Residences are set to redefine luxury living in India. The project is scheduled for completion within three years, offering a rare opportunity for buyers to become part of an exclusive community that embodies the future of global luxury real estate in India. As Noida continues to evolve, this collaboration represents a bold statement: luxury knows no borders, and now it has a new address in India.
