Wimbledon 2025: The Evolution Of Tennis Bracelets As Luxury Jewellery Staples

It was once just a bracelet that fell off mid-match. But what happened at the 1987 US Open, when tennis star Chris Evert paused play to search for her diamond line bracelet, changed fashion forever. Today, that exact silhouette—the tennis bracelet—is one of the most enduring pieces in luxury jewellery, worn as a symbol of quiet elegance and athletic ease.

Fast forward to Wimbledon 2025, and the sparkle is unmistakable. This year, the courtside was a catwalk for the tennis bracelet resurgence. No longer limited to tennis pros, the classic diamond piece is being reimagined and revived by the world’s biggest fashion houses—and flaunted by a surprising mix of royalty, sports icons, and A-list stars.

The Princess Effect

The bracelet’s continued influence can be traced back to Wimbledon 2021, when Princess Charlotte made headlines in a dainty diamond tennis bracelet—her very first piece of fine jewellery worn publicly. Seated next to the Princess of Wales, the young royal’s style moment sparked a renewed interest in the accessory among younger demographics and traditionalists alike. The image of a future queen in her first tennis bracelet was symbolic: timeless, refined, and deeply rooted in heritage.

That royal endorsement laid the groundwork for the bracelet’s slow but powerful rise through the cultural ranks—transforming it from a legacy piece to a multi-generational statement.

Star Power On Centre Court

Earlier in 2019, it was Deepika Padukone who turned heads in the Royal Box, donning a bold, high-jewellery interpretation of the tennis bracelet from Louis Vuitton’s LV Diamonds collection. Paired with sleek whites and her signature elegance, the look was less “accessory” and more “power move”.

And then came the athletes themselves. Coco Gauff, the American tennis powerhouse, has been redefining what post-match glam looks like. After a hard-won match, she was photographed in a Cartier diamond bracelet, a nod to both her champion status and the new era of performance fashion. In an age where sports stars double as style icons, pieces like the tennis bracelet bridge the gap between power and polish.

Many athletes embraced jewellery as an element of their on-court outfit after Evert’s impact. Diamond bracelets have been seen on athletes like Serena Williams and Maria Sharapova during games, proving that style and utility can coexist in sports.

Designers Serving Style

Luxury brands have taken note. The 2025 tennis bracelet isn’t just a string of diamonds—it’s a design playground:

Cartier’s classic Love and Juste un Clou lines now feature updated, fluid tennis bracelets for everyday wear, spotted on both athletes and actresses.

Louis Vuitton has launched its LV Diamonds Line, a bold, customisable tennis bracelet design—Deepika’s choice for Wimbledon—with interlocking gold motifs and pavé diamonds.

Even Tiffany & Co. and Bulgari are offering tennis bracelets in playful pastels and gemstone gradients—beyond the classic all-diamond version—making the piece more expressive and personal.

More Than Just Sparkle

So why is this style still swinging?

Versatility. The tennis bracelet is just as comfortable layered with a watch as it is worn solo on a bare wrist. It feels intimate, like a whisper of luxury, but it speaks volumes. It’s gender-neutral, timeless, and yet endlessly adaptable to fashion’s cycles.

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In today’s landscape of quiet luxury and meaningful minimalism, the tennis bracelet stands out as a signature of both confidence and discretion. Its simplicity doesn’t demand attention but always earns it.

Fashion’s Full-Circle Moment

The tennis bracelet’s appeal lies in its story. From Chris Evert’s unintentional fashion statement to a young Princess Charlotte’s milestone moment, from Deepika’s couture styling to Coco Gauff’s post-match glow, it has found relevance at every age, in every context.

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In 2025, it’s clear that this isn’t just a comeback—it’s a cultural mainstay. A symbol of grace in motion. A design that moves with time but is never out of it.

Final Serve

Whether on Centre Court, at a gala, or at a royal appearance, the tennis bracelet continues to prove that it’s not about trends—it’s about timelessness. Elegant, enduring, and endlessly wearable, it’s one accessory that always makes the final cut.