Goyard’s latest collection arrives with the quiet confidence of a house that has never needed to shout. The new offerings are, quite simply, the pieces of the moment and a visit to the Avenue de Monte-Carlo boutique makes that abundantly clear.
The bags are the undisputed stars. The Musette PM is a re-edition of the archival ‘Île de Ré’, originally, a working bag favoured by postmen, cyclists, and factory workers, now reborn in Goyardine Canvas and Decize Taurillon Leather as a study in effortless mobility. It is the sort of piece that feels both historically grounded and thoroughly of the moment.
The Jouvence MM toiletry bag, meanwhile, deserves its own standing ovation. A re-issue of a 1960s Goyard clutch, it pairs Goyardine Canvas with Chevroches Calfskin and a yellow water-repellent cotton lining, luxuriously practical, designed to keep contents upright and spill-free. For the modern traveller, it is nothing short of essential.
And then there is the Monte-Carlo PM clutch in the new ‘Capitonnage’ Goyardine canvas, deep, dark, and subtly contrasted with white chevrons that nod to the quilting of Goyard’s historic trunks. Crafted in Goyardine Canvas and Cervon Calfskin, with riveted beech rods, corner brackets, and trunk nails, it can be worn over the shoulder or across the chest. It is heritage reimagined, not merely recycled.
The Muse Mini Vanity and Bonbonnière round out a collection that celebrates the house’s remarkable ability to mine its own archives and emerge with something that feels entirely fresh.
If pressed for a personal favourite, however, it would be the Triton Belt, an understated triumph. Grained leather on the front, Goyardine canvas on the reverse, with hot-stamped signature chevrons and an engraved palladium buckle: sophisticated, discreet, and deeply considered. It is the sort of accessory one reaches for without thinking, which is, of course, the hallmark of truly great design.
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As for the store itself, the Monaco boutique, nestled along the French Riviera with the Mediterranean glittering beyond, is an experience unto itself. The window display alone, dressed in some of Goyard’s most coveted trunks, stops you mid-stride. Inside, every corner is given over to the collection with an attentiveness that borders on theatrical. Yes, the queue may test one’s resolve. But the moment you step through the door, and the white-gloved attention begins, you understand entirely why people wait.
