Prime Minister Narendra Modi has often said that India must build for the world. And he knows very well to walk the talk when the time comes. From vocal support for local industries to showcasing Indian products on global platforms, his push for Make in India is rarely confined to speeches.
That commitment was visible once again at the recent AI Summit, where world leaders gathered to discuss the future of artificial intelligence. As conversations centred on frontier technologies and digital transformation, the Prime Minister chose to represent Indian craftsmanship in a subtle but unmistakable way. On his wrist was the Baagh watch from Jaipur Watch Company.
The Baagh Watch And Its story
The Baagh watch is part of the brand’s Baagh collection, inspired by the last coin of British India minted in 1947. Jaipur Watch Company incorporates an authentic coin into the dial, preserving the original motif and transforming it into a wearable piece of history.
The tiger on the dial stands as a symbol of strength and forward movement. The 43 mm stainless steel watch pairs this historic element with modern design and assembly in India, reflecting the brand’s emphasis on local manufacturing and storytelling through craft. This is not the first time the Prime Minister has been seen wearing the Baagh watch. He has sported the timepiece on several occasions in the past, making it a familiar accessory at major public appearances.
For Gaurav Mehta, Founder of Jaipur Watch Company, the sight of the watch on the Prime Minister’s wrist was both surprising and deeply meaningful. ‘The watch Hon’ble Prime Minister Narendra Modi ji has been seen wearing is the “Baagh” watch from Jaipur Watch Company. It is part of our Baagh collection, inspired by the last coin of British India featuring the walking tiger and a real coin from 1947 — a powerful symbol of India’s strength, independence, and forward movement. Seeing it on his wrist came as a pleasant and humbling surprise for us,’ he said.
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Mehta believes the gesture speaks louder than words. ‘It has been an absolute honor for Jaipur Watch Company to be on the wrist of the Hon’ble Prime Minister as his timekeeper.’ He adds, ‘What stands out most is that his support for Make in India is not expressed merely through words, but through action. By choosing to wear an Indian watch brand rooted in Indian history and craftsmanship, he has sent a powerful message to the world.’
